You all must have had your movie experience spoiled.
You must have been exposed to the phone calls, the sms's, the 3 bags of noisy supermarket snacks, the conversations and the explaining the movie because of no subtitles.
Well we have just had a family behind us with a child that decided he was either uninterested in the movie or scared. So the child was crawling around behind us and bumping our seats through the entire. We told the child and the family off 3 times and still did not work.
What can movie lovers do? well....
One thing you may want to try is go to management after the movie and complain how your experience was spoiled we did this at Plaza Singapura and the manager was very understanding and offered free tickets nex time we came. She also said to go get the ushers immediately and they would warn or eject.
I really think tolerating is not the way to go. This is not some quaint custom or local way this is just plain RUDE.